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link building Tag

As you probably already know, there are two primary parts of search engine optimisation – on page seo and off page seo. Backlinks directed from other people’s websites to your key web pages can have a tremendous impact of your website’s search engine positioning. The terms ‘off page optimisation’ and ‘link building’ are therefore often used interchangeably. Yes, links are extremely powerful in terms of seo. In this post, we’ll look at the fundamental elements of link building...

In a single word – yes. Search engine optimisation can definitely boost the sales of a small or medium sized business, if it is done correctly. While there is no doubt that seo isn’t necessarily right for each and every website / business out there, size really isn’t the issue. If your company meets a simple set of criteria, seo should suit you very well ( even if your company consists of just yourself and you...

Unless you have years of real world experience in the field of search engine marketing and specifically seo, you will struggle to understand exactly what it takes to rank a website. This is fine, as there are professionals out there to do the job for you, but if you do go down the road of hiring an agency, you need to know what you are getting into. In our last post, we looked at some of the...